In today’s fast-paced work environment, it's essential to build a motivated and effective workforce. A recent survey by Upgrad of 3,911 sales professionals across Indian enterprises reveals critical insights into stress drivers, skill gaps, and training needs.

According to the study, 90% of the stress comes from competitive market conditions, 79% comes from unrealistic market expectations and 46% from an internal drive to succeed. How can sales professionals prepare to lead in this context? 80% of the sales professionals surveyed said they don't have the required skills to thrive in their role. What do they need to do differently? And which skills do they need to priortise to improve their sales performance - across individual contributors, middle management and leadership?

Compounding these challenges are significant skill gaps in areas like communication, product knowledge, and relationship-building, along with a mismatch between the training needed and what is actually provided.

Join us for a webinar, in partnership with upGrad Enterprise, as we take a deep dive into how to engage in a comprehensive coverage of essential competencies and promote long-term growth.

In conversation with industry leaders, we will discuss: